The Starting Point
Hi Shayne ladies! We are Rebecca and Samantha Lanman; sisters and co-founders of Shayne, a size inclusive luxury clothing line. Rebecca is responsible for materializing the brand’s artistic vision as Shayne’s Creative Director, while Samantha deals with all things business as the CFO.
With a BFA from Parsons School for Design, Rebecca started working in design and production across luxury and commercial brands right out of college. After being in design for a few years, she had the opportunity to transition into modeling as a curve model (which means anything above sample size; typically a size 2). Modeling allowed her to gain exposure to the industry from an entirely new perspective.
What quickly stood out to her was a lack of crossover between the high-fashion world she inhabited in design and the brands that photographed curve models. After talking with her peers she realized they felt similarly so she turned to Samantha to help bridge that gap.
Realizing the moment to live out our childhood dream to run our own fashion company and do so meaningfully, we launched Shayne.
As a size inclusive company, we hope to eliminate the use of words like “straight size,” “curvy,” or “plus size,” because we believe our designs should empower rather than define those who wear them.
In this blog, we will share with you why we value our mission, successes and failures of starting Shayne; the struggles and joys of being in the modeling industry (particularly as curve model); and of course style inspiration.
If there is anything you’d love to hear more about please share it in the comments below!
Rebecca & Samantha